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Quest Training

Mastering the ADKAR Model for Change Management Training Course

Equips professionals to apply ADKAR, assess readiness and resistance, engage stakeholders, and sustain employee adoption of organizational change.

ODC · Organizational Development, Transformation & Change ManagementAll Levels#3154ClassroomEnglish , Arabic
Duration
5 Days
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Free substitution at any time · 30+ days' notice: full refund minus 10%. Cancellation policy

Sectors:Human Resources & Talent ManagementCategories:Organizational Development, Transformation & Change Management

Course Overview

The Mastering the ADKAR Model for Change Management Training Course provides a practical approach to managing organizational change through the five elements of the ADKAR model: Awareness, Desire, Knowledge, Ability, and Reinforcement. It focuses on understanding how individuals experience change and how organizations can support employees in adopting new processes, systems, structures, and ways of working. Participants will explore how to assess organizational readiness, identify resistance, understand stakeholder concerns, and develop targeted interventions that address the human aspects of change. The course examines how each ADKAR element contributes to successful adoption and how gaps at individual or team levels can affect the overall change initiative. The programme also covers change impact assessment, stakeholder engagement, communication planning, leadership alignment, capability development, and reinforcement mechanisms. Participants will learn how to translate the ADKAR framework into practical implementation plans, monitor adoption progress, and address barriers before they undermine organizational transformation. Through practical exercises, case studies, and change scenarios, participants will develop the skills to apply the ADKAR model to real organizational initiatives, improve employee engagement, strengthen change adoption, and sustain improvements over time.

Learning Objectives

  • Understand the principles, structure, and practical applications of the ADKAR change management model.
  • Explain the five ADKAR elements and their contribution to individual and organizational change.
  • Assess organizational readiness and identify potential barriers to successful change adoption.
  • Analyze stakeholder groups, employee concerns, and sources of resistance.
  • Develop targeted strategies to build awareness and strengthen employees’ desire to participate in change.
  • Design communication and learning interventions that support knowledge development and practical ability.
  • Apply coaching, leadership support, and performance measures to address change adoption gaps.
  • Establish reinforcement mechanisms that sustain new behaviours and working practices.
  • Integrate the ADKAR model into organizational transformation and project implementation plans.
  • Monitor change progress through measurable adoption indicators and continuous improvement actions.

Who Should Attend

This course is designed for change management professionals, organizational development specialists, human resources managers, transformation leaders, project managers, programme managers, and business improvement professionals responsible for implementing or supporting organizational change. It is also suitable for senior executives, department heads, team leaders, business partners, learning and development professionals, internal communication specialists, and operational managers who need to guide employees through changes in processes, technology, organizational structures, policies, or business strategies. The programme is particularly relevant to government entities, ministries, public sector organizations, banks and financial institutions, oil and gas companies, and large corporations undertaking digital transformation, restructuring, operational improvement, or strategic change initiatives.

Learning Outcomes

  • Explain the ADKAR model and its application in managing individual and organizational change.
  • Evaluate organizational readiness and identify change adoption risks.
  • Assess employee awareness, motivation, knowledge, ability, and reinforcement needs.
  • Map stakeholders and determine their influence, concerns, and engagement requirements.
  • Develop communication strategies that explain the reasons, benefits, and implications of change.
  • Design interventions that address resistance and strengthen employee commitment.
  • Create learning and capability-building plans to support new processes and responsibilities.
  • Apply coaching and management support techniques to improve individual change adoption.
  • Establish reinforcement mechanisms to sustain new behaviours and prevent a return to previous practices.
  • Develop measurable indicators to monitor adoption, engagement, and change effectiveness.
  • Prepare an integrated ADKAR-based change implementation and sustainability plan.

Course Outline

Day 1

Foundations of Change Management and the ADKAR Model

  • Understanding organizational change and its impact on individuals, teams, and business performance.
  • Common drivers of change: digital transformation, restructuring, process improvement, and strategic realignment.
  • Introduction to the ADKAR model and its underlying principles.
  • Exploring the five ADKAR elements: Awareness, Desire, Knowledge, Ability, and Reinforcement.
  • The relationship between individual change and organizational transformation.
  • Common reasons for change failure and barriers to employee adoption.
  • Practical Exercise: Analyze an organizational change scenario and identify the ADKAR requirements for successful adoption.
Day 2

Building Awareness and Desire for Change

  • Developing awareness of the need for change and communicating the case for transformation.
  • Identifying stakeholder groups and assessing their influence and concerns.
  • Understanding employee attitudes, motivations, and potential resistance.
  • Designing communication strategies for different organizational audiences.
  • Building leadership alignment and visible management support.
  • Applying engagement techniques to strengthen employee commitment and participation.
  • Practical Exercise: Develop a stakeholder engagement and communication plan addressing the Awareness and Desire elements.
Day 3

Developing Knowledge and Ability to Implement Change

  • Identifying knowledge requirements associated with new systems, processes, and responsibilities.
  • Conducting training needs and capability gap assessments.
  • Designing learning interventions aligned with change objectives.
  • Developing practical skills through coaching, demonstrations, and guided application.
  • Understanding the difference between knowing how to change and being able to perform the change.
  • Addressing individual and operational barriers that affect implementation.
  • Practical Exercise: Prepare a knowledge and capability development plan for employees adopting a new organizational process or system.
Day 4

Reinforcement, Resistance Management, and Sustaining Change

  • Understanding the role of reinforcement in maintaining successful change adoption.
  • Identifying the causes of resistance and selecting appropriate response strategies.
  • Applying coaching, feedback, recognition, and performance management to support new behaviours.
  • Aligning policies, procedures, incentives, and management practices with the desired change.
  • Establishing accountability and ownership for sustaining new working practices.
  • Monitoring adoption progress and identifying early signs of regression.
  • Practical Exercise: Develop a reinforcement and resistance management plan for a change initiative.
Day 5

Applying ADKAR to Organizational Transformation

  • Integrating ADKAR into organizational change and project management methodologies.
  • Conducting ADKAR assessments to identify individual and organizational adoption gaps.
  • Developing change implementation roadmaps and intervention priorities.
  • Defining performance indicators for measuring readiness, engagement, adoption, and sustainability.
  • Reporting change progress and communicating outcomes to senior management.
  • Establishing continuous improvement and governance mechanisms for change initiatives.
  • Final Workshop: Develop a comprehensive ADKAR-based change management plan for a selected organizational transformation initiative, covering stakeholder engagement, communication, capability development, resistance management, measurement, and reinforcement.

Upcoming Dates

Selected date

Doha · 20 – 24 Dec 2026 · Classroom

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CityDatesPrice per ParticipantEarly Bird
BakuScheduled
9 – 13 Nov 2026€4,800—
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BangkokScheduled
16 – 20 Nov 2026€6,100—
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BarcelonaScheduled
16 – 20 Nov 2026€5,400—
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BeirutScheduled
22 – 26 Nov 2026€4,000—
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BerlinScheduled
30 Nov – 4 Dec 2026€5,800€5,220until 9 Nov
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CairoScheduled
6 – 10 Dec 2026€3,300€2,970until 16 Nov
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Cape TownScheduled
7 – 11 Dec 2026€5,100€4,590until 16 Nov
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CasablancaScheduled
14 – 18 Dec 2026€4,300€3,870until 23 Nov
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DammamScheduled
20 – 24 Dec 2026€4,200€3,780until 30 Nov
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DohaScheduled
20 – 24 Dec 2026€4,400€3,960until 30 Nov
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DubaiScheduled
27 – 31 Dec 2026€4,400€3,960until 7 Dec
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ErbilScheduled
3 – 7 Jan 2027€3,100€2,790until 14 Dec
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IstanbulScheduled
4 – 8 Jan 2027€4,700€4,230until 14 Dec
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JeddahScheduled
10 – 14 Jan 2027€4,200€3,780until 21 Dec
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KigaliScheduled
18 – 22 Jan 2027€5,100€4,590until 28 Dec
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Kuala LumpurScheduled
18 – 22 Jan 2027€4,400€3,960until 28 Dec
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LisbonScheduled
25 – 29 Jan 2027€5,400€4,860until 4 Jan
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LondonScheduled
1 – 5 Feb 2027€5,600€5,040until 11 Jan
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MadridScheduled
8 – 12 Feb 2027€5,400€4,860until 18 Jan
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MadinahScheduled
8 – 12 Feb 2027€4,200€3,780until 18 Jan
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MakkahScheduled
15 – 19 Feb 2027€4,200€3,780until 25 Jan
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MuscatScheduled
22 – 26 Feb 2027€5,300€4,770until 1 Feb
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ManamaScheduled
22 – 26 Feb 2027€4,700€4,230until 1 Feb
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OnlineScheduled
28 Feb – 4 Mar 2027€1,700€1,530until 8 Feb
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ViennaScheduled
8 – 12 Mar 2027€5,700€5,130until 15 Feb
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ParisScheduled
8 – 12 Mar 2027€5,700€5,130until 15 Feb
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AbujaScheduled
15 – 19 Mar 2027€5,100€4,590until 22 Feb
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AccraScheduled
22 – 26 Mar 2027€5,100€4,590until 1 Mar
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AmmanScheduled
28 Mar – 1 Apr 2027€3,100€2,790until 8 Mar
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AmsterdamScheduled
29 Mar – 2 Apr 2027€5,400€4,860until 8 Mar
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Available in: Istanbul · Dubai · London · Doha · Amsterdam

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