Employer Branding & Recruitment Marketing Training Course
Shows how to assess employer brand perception, define an employee value proposition and run recruitment marketing that draws qualified talent.
5 Days·Classroom
Covers using AI to source and screen candidates faster while building in governance controls that protect fairness, transparency, privacy and judgment.
Free substitution at any time · 30+ days' notice: full refund minus 10%. Cancellation policy
Artificial Intelligence is transforming recruitment by enabling organizations to process large volumes of applications, identify relevant candidate profiles, automate screening activities, and support faster and more data-driven hiring decisions. However, intelligent recruitment must be designed carefully to ensure that efficiency does not come at the expense of fairness, transparency, privacy, or human judgment. This course provides a strategic and practical framework for implementing intelligent recruitment and AI-supported candidate screening with appropriate governance controls. Participants will explore how AI can support job profiling, candidate sourcing, application screening, skills matching, candidate prioritization, interview support, and recruitment analytics. The programme focuses on the balance between automation and human oversight. Participants will learn how to establish clear decision boundaries, validation processes, escalation mechanisms, documentation requirements, and accountability structures for AI-enabled recruitment. The course also addresses key risks associated with algorithmic recruitment, including biased data, discriminatory outcomes, inaccurate candidate matching, lack of explainability, privacy concerns, inappropriate automation, and over-reliance on AI-generated recommendations. Through practical exercises, case studies, and governance workshops, participants will develop an intelligent recruitment framework that combines technology, human expertise, ethical principles, and effective controls to support consistent and responsible hiring decisions.
Course Outline
Selected date
Doha · 28 Jun – 2 Jul 2027 · Classroom
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| City | Dates | Price per Participant | Early Bird | |
|---|---|---|---|---|
AmmanScheduled | 27 – 31 Dec 2026 | €3,100 | €2,790until 7 Dec | |
DubaiScheduled | 27 – 31 Dec 2026 | €4,400 | €3,960until 7 Dec | |
OnlineScheduled | 27 – 31 Dec 2026 | €1,700 | €1,530until 7 Dec | |
AmsterdamScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,400 | €4,860until 7 Dec | |
BakuScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,800 | €4,320until 7 Dec | |
BangkokScheduled | 28 Dec 2026 – 1 Jan 2027 | €6,100 | €5,490until 7 Dec | |
BarcelonaScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,400 | €4,860until 7 Dec | |
BerlinScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,800 | €5,220until 7 Dec | |
CairoScheduled | 28 Dec 2026 – 1 Jan 2027 | €3,300 | €2,970until 7 Dec | |
CasablancaScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,300 | €3,870until 7 Dec | |
DammamScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,200 | €3,780until 7 Dec | |
DohaScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,400 | €3,960until 7 Dec | |
FrankfurtScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,800 | €5,220until 7 Dec | |
GenevaScheduled | 28 Dec 2026 – 1 Jan 2027 | €6,300 | €5,670until 7 Dec | |
IstanbulScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,700 | €4,230until 7 Dec | |
Kuala LumpurScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,400 | €3,960until 7 Dec | |
LisbonScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,400 | €4,860until 7 Dec | |
LondonScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,600 | €5,040until 7 Dec | |
MadinahScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,200 | €3,780until 7 Dec | |
MadridScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,400 | €4,860until 7 Dec | |
MakkahScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,200 | €3,780until 7 Dec | |
ManamaScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,700 | €4,230until 7 Dec | |
MarrakeshScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,300 | €3,870until 7 Dec | |
MilanScheduled | 28 Dec 2026 – 1 Jan 2027 | €6,000 | €5,400until 7 Dec | |
MunichScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,400 | €4,860until 7 Dec | |
ParisScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,700 | €5,130until 7 Dec | |
RiyadhScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,200 | €3,780until 7 Dec | |
RomeScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,800 | €5,220until 7 Dec | |
TunisiaScheduled | 28 Dec 2026 – 1 Jan 2027 | €3,800 | €3,420until 7 Dec | |
ViennaScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,700 | €5,130until 7 Dec | |
DohaScheduled | 28 Jun – 2 Jul 2027 | €4,400 | €3,960until 7 Jun |
Available in: Istanbul · Dubai · London · Riyadh · Doha · Amsterdam
Shows how to assess employer brand perception, define an employee value proposition and run recruitment marketing that draws qualified talent.
5 Days·Classroom
Teaches how to define technical, behavioral and leadership competencies, build competency profiles and use behavioral interviews for objective hiring decisions.
5 Days·Classroom
Builds recruiters' skills to define roles, source scarce and passive candidates through multiple channels, and run structured screening and interviews.
5 Days·Classroom
Speak with our advisors about upcoming programmes or a bespoke corporate training plan.