Public Relations & Media Relations Training Course
Shows communicators how to plan PR strategy, craft key messages, work with the media and protect reputation across traditional and digital channels.
5 Days·Classroom
Prepares professionals for official visits and diplomatic engagements with sound command of protocol rules, formal conduct and cultural expectations.
Free substitution at any time · 30+ days' notice: full refund minus 10%. Cancellation policy
Diplomatic protocol and international etiquette are essential for professionals involved in official visits, diplomatic engagements, international negotiations, and high-level institutional representation. A sound understanding of protocol rules, formal conduct, and cultural expectations helps organizations maintain professional relationships, demonstrate respect, and represent their institutions effectively in international settings. This course develops practical knowledge of diplomatic protocol, official precedence, forms of address, ceremonial arrangements, flag protocol, formal correspondence, and the planning of official meetings and visits. Participants will explore the principles governing diplomatic events, seating arrangements, introductions, gift exchanges, business dining, and professional communication across cultures. The course also examines cultural sensitivities and common protocol challenges that can affect international interactions. Through realistic scenarios, practical exercises, and simulated official engagements, participants will strengthen their ability to organize protocol arrangements, manage formal occasions, communicate with international counterparts, and respond appropriately to cultural differences. The course is designed for professionals working in government institutions, ministries, diplomatic missions, international organizations, and corporate environments with significant international engagement.
Selected date
Dubai · 22 – 26 Aug 2027 · Classroom
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| City | Dates | Price per Participant | Early Bird | |
|---|---|---|---|---|
FrankfurtScheduled | 2 – 6 Nov 2026 | €5,800 | — | |
ErbilScheduled | 8 – 12 Nov 2026 | €3,100 | — | |
IstanbulScheduled | 9 – 13 Nov 2026 | €4,700 | — | |
JeddahScheduled | 15 – 19 Nov 2026 | €4,200 | — | |
KigaliScheduled | 23 – 27 Nov 2026 | €5,100 | — | |
Kuala LumpurScheduled | 23 – 27 Nov 2026 | €4,400 | — | |
LisbonScheduled | 30 Nov – 4 Dec 2026 | €5,400 | €4,860until 9 Nov | |
LondonScheduled | 7 – 11 Dec 2026 | €5,600 | €5,040until 16 Nov | |
MadinahScheduled | 14 – 18 Dec 2026 | €4,200 | €3,780until 23 Nov | |
MadridScheduled | 14 – 18 Dec 2026 | €5,400 | €4,860until 23 Nov | |
MakkahScheduled | 21 – 25 Dec 2026 | €4,200 | €3,780until 30 Nov | |
ManamaScheduled | 28 Dec 2026 – 1 Jan 2027 | €4,700 | €4,230until 7 Dec | |
MarbellaScheduled | 28 Dec 2026 – 1 Jan 2027 | €5,400 | €4,860until 7 Dec | |
MuscatScheduled | 4 – 8 Jan 2027 | €5,300 | €4,770until 14 Dec | |
OnlineScheduled | 10 – 14 Jan 2027 | €1,700 | €1,530until 21 Dec | |
ParisScheduled | 11 – 15 Jan 2027 | €5,700 | €5,130until 21 Dec | |
TrabzonScheduled | 18 – 22 Jan 2027 | €4,700 | €4,230until 28 Dec | |
AbujaScheduled | 25 – 29 Jan 2027 | €5,100 | €4,590until 4 Jan | |
AccraScheduled | 25 – 29 Jan 2027 | €5,100 | €4,590until 4 Jan | |
AmmanScheduled | 31 Jan – 4 Feb 2027 | €3,100 | €2,790until 11 Jan | |
AmsterdamScheduled | 8 – 12 Feb 2027 | €5,400 | €4,860until 18 Jan | |
BakuScheduled | 15 – 19 Feb 2027 | €4,800 | €4,320until 25 Jan | |
BangkokScheduled | 15 – 19 Feb 2027 | €6,100 | €5,490until 25 Jan | |
BarcelonaScheduled | 22 – 26 Feb 2027 | €5,400 | €4,860until 1 Feb | |
BeirutScheduled | 28 Feb – 4 Mar 2027 | €4,000 | €3,600until 8 Feb | |
CairoScheduled | 7 – 11 Mar 2027 | €3,300 | €2,970until 15 Feb | |
Cape TownScheduled | 8 – 12 Mar 2027 | €5,100 | €4,590until 15 Feb | |
CasablancaScheduled | 15 – 19 Mar 2027 | €4,300 | €3,870until 22 Feb | |
DammamScheduled | 21 – 25 Mar 2027 | €4,200 | €3,780until 1 Mar | |
DohaScheduled | 21 – 25 Mar 2027 | €4,400 | €3,960until 1 Mar | |
DubaiScheduled | 22 – 26 Aug 2027 | €4,400 | €3,960until 2 Aug |
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Speak with our advisors about upcoming programmes or a bespoke corporate training plan.