Generative AI Essentials Training Course
Introduces generative AI and large language models, their capabilities and limits, and where they can automate knowledge work and create value.
5 Days·Classroom
Shows professionals how to use ChatGPT securely and responsibly to speed up writing, analysis, customer service and decision-making in everyday business work.
Free substitution at any time · 30+ days' notice: full refund minus 10%. Cancellation policy
The ChatGPT for Business Training Course is a comprehensive professional development program designed to help executives, managers, specialists, and business professionals effectively integrate ChatGPT into their daily operations, business processes, and strategic initiatives. As Generative Artificial Intelligence continues to transform the modern workplace, ChatGPT has emerged as one of the most powerful productivity and decision-support tools for organizations. This course provides participants with the practical knowledge and skills required to use ChatGPT securely, responsibly, and efficiently to improve productivity, communication, content creation, decision-making, customer service, and business innovation. Government entities, ministries, public sector organizations, banks and financial institutions, oil and gas companies, healthcare providers, manufacturing organizations, educational institutions, consulting firms, and multinational corporations are increasingly adopting ChatGPT to automate routine tasks, accelerate knowledge work, improve documentation, generate business reports, support research, enhance customer engagement, develop training materials, streamline internal communication, and improve operational efficiency. However, maximizing business value requires more than simply using AI tools—it requires understanding best practices, prompt engineering techniques, governance requirements, data protection, and organizational implementation strategies. Throughout this course, participants will learn how to use ChatGPT as a practical business assistant across multiple organizational functions. The program covers effective prompt engineering, business writing, report generation, data analysis support, meeting preparation, project management assistance, knowledge management, customer service applications, content development, brainstorming, workflow optimization, and productivity enhancement. Participants will also explore responsible AI practices, AI governance, cybersecurity, privacy protection, intellectual property considerations, risk management, and organizational policies that support secure enterprise adoption. The ChatGPT for Business Training Course combines practical workshops, real-world business scenarios, international best practices, and hands-on exercises to enable participants to confidently apply ChatGPT within their organizations. By the end of the program, participants will be able to improve business performance, automate repetitive knowledge tasks, enhance collaboration, support better decision-making, and contribute to enterprise-wide AI adoption that strengthens operational excellence, innovation, and digital transformation.
Course Outline:
Selected date
Casablanca · 7 – 11 Dec 2026 · Classroom
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| City | Dates | Price per Participant | Early Bird | |
|---|---|---|---|---|
ParisScheduled | 2 – 6 Nov 2026 | €6,700 | — | |
BakuScheduled | 2 – 6 Nov 2026 | €5,300 | — | |
MadridScheduled | 2 – 6 Nov 2026 | €6,000 | — | |
MakkahScheduled | 9 – 13 Nov 2026 | €4,800 | — | |
FrankfurtScheduled | 9 – 13 Nov 2026 | €6,200 | — | |
RabatScheduled | 9 – 13 Nov 2026 | €4,700 | — | |
BangkokScheduled | 9 – 13 Nov 2026 | €6,700 | — | |
RomeScheduled | 16 – 20 Nov 2026 | €7,000 | — | |
GenevaScheduled | 16 – 20 Nov 2026 | €7,300 | — | |
ManamaScheduled | 16 – 20 Nov 2026 | €5,300 | — | |
BarcelonaScheduled | 16 – 20 Nov 2026 | €6,000 | — | |
MarrakeshScheduled | 23 – 27 Nov 2026 | €4,700 | €4,230until 2 Nov | |
BerlinScheduled | 23 – 27 Nov 2026 | €6,300 | €5,670until 2 Nov | |
ViennaScheduled | 23 – 27 Nov 2026 | €6,400 | €5,760until 2 Nov | |
IstanbulScheduled | 23 – 27 Nov 2026 | €5,300 | €4,770until 2 Nov | |
Kuala LumpurScheduled | 30 Nov – 4 Dec 2026 | €4,700 | €4,230until 9 Nov | |
MilanScheduled | 30 Nov – 4 Dec 2026 | €7,000 | €6,300until 9 Nov | |
CairoScheduled | 30 Nov – 4 Dec 2026 | €3,800 | €3,420until 9 Nov | |
MunichScheduled | 7 – 11 Dec 2026 | €6,000 | €5,400until 16 Nov | |
CasablancaScheduled | 7 – 11 Dec 2026 | €4,700 | €4,230until 16 Nov | |
LisbonScheduled | 7 – 11 Dec 2026 | €6,000 | €5,400until 16 Nov | |
DammamScheduled | 14 – 18 Dec 2026 | €4,800 | €4,320until 23 Nov | |
AmmanScheduled | 14 – 18 Dec 2026 | €4,000 | €3,600until 23 Nov | |
LondonScheduled | 14 – 18 Dec 2026 | €5,800 | €5,220until 23 Nov | |
MuscatScheduled | 14 – 18 Dec 2026 | €6,300 | €5,670until 23 Nov | |
OnlineScheduled | 20 – 24 Dec 2026 | €2,700 | €2,430until 30 Nov | |
AmsterdamScheduled | 21 – 25 Dec 2026 | €6,000 | €5,400until 30 Nov | |
DohaScheduled | 21 – 25 Dec 2026 | €4,700 | €4,230until 30 Nov | |
MadinahScheduled | 21 – 25 Dec 2026 | €4,800 | €4,320until 30 Nov | |
DubaiScheduled | 27 – 31 Dec 2026 | €4,700 | €4,230until 7 Dec |
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Speak with our advisors about upcoming programmes or a bespoke corporate training plan.